Monthly Archives: March 2013

Don’t Mess with the Mission, Mess with the Definition.

Posted on March 25, 2013 by

In my previous post There’s No Room for an Identity Crisis in your Mission,  I spoke about the value of having a mission statement that reflects your company’s identity.  I had spoken with the president of a mid-sized engineering firm, … Continue reading →

Posted in Professional Services Marketing | Tagged ,

There’s No Room for an Identity Crisis in Your Mission

Posted on March 21, 2013 by

I had a conversation with the president of a mid-sized engineering consulting firm the other day, and ever since I can’t stop thinking about Pablo Picasso.   I love this firm.  I love this firm because they personify excellence.  They are smart.  … Continue reading →

Posted in Professional Services Marketing | 3 Comments

Remote Working is Not Just a Benefit

Posted on March 7, 2013 by

As the co-founder of a virtually-based company, focused on helping other virtual workers,  hearing Yahoo’s and Best Buy’s new policy on banning remote work, well, it’s like a knife to the heart. But, I understand the problem. Yahoo‘s head of human … Continue reading →

Posted in Digital Workplace Concepts, Flipside Workspace, General Musings | Tagged , , , , | 1 Comment